CEO Letter

James Frame
Co-Founder and CEO

As this may be the first dialogue Symphony Natural Health (SNH) will have with its customers and prescribing practitioners, it is also one of the most significant interactions we will have with you. Like nearly all first impressions, this dialogue combined with our products’ performance, will set the tone for how you view SNH. With this in mind we realize that the most important information we can convey to you is simply who we are and what we stand for, as well as share our company’s missions and the manner by which we intend to achieve them.

Who we are

SNH’s founders are made up of a management team and group of investors who see the potential to make a paradigm shift in healthcare. Collectively, we believe that integrating a healthcare company both vertically (controlling supply, manufacture and distribution) and horizontally (integrating orthodox, complementary and wellness philosophies) will create the optimal synergistic foundation to support the delivery of products, services and education of the highest quality. This integration means a healthcare company for the entire population, with the capacity to treat, cure and more importantly prevent disease. There by improve the health of the next generation and keep its customers well for all their lives.

The manner in which we work

SNH Core Values are the soul of our company. Our ideology and values are the underpinning of our company culture and reflect the totality of our focus and win/win/win mentality that exists amongst all our team members, distributors, community, environment and customers.

Symphony Natural Health Core Values

  • Never, never, never give up – Persistence and dedication are the cornerstones to success
  • Entrepreneurship – Self-motivation, initiative, and responsibility. Lead, manage and make it happen
  • Win, win, win approach to all relationships with customers, suppliers, distributors and team members
  • Altruism – Maintain our vision of consciously leading and empowering through the betterment of the human condition
  • God – There is a spiritual under current running through our business and industry. Be aware of it, embrace it and express it
  • Educate ourselves, our customers and spheres of influence in order to make informed decisions
  • Holistic approach to healthcare. encompassing the body, mind and soul
  • International – Implement Fair Trade, and a total global perspective in all aspects of the business: supply, research, development, manufacture, sales and education
  • Profit is the key to our future and limitlessness. However, always remember to put people before profit and the profit will come
  • People – Build a team of the best people we can find, in perfect alignment with our vision and put them in the right job
  • Innovation – Create, inspire, think outside the box. Focus on solutions, not problems
  • Environment – Sustainable agriculture, organic processes and a greener footprint
  • Success is defined by what we give, not by what we gain

What we stand for

We are committed to the vision “to be a Global Visionary Company dedicated to leading and providing you with all the tools needed for complete health and understanding of all the issues affecting your health.”


Congruent with our vision, our missions are

  • to form a one-on-one relationship with each of you, to directly communicate,
  • to increase your understanding of your body and
  • to foster complete wellbeing through nourishing your foundation or core health.

We look forward to sharing this journey.

Yours sincerely,


James Frame

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